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Swarup Ghosh | Industry Feature

StaffConnect
May 29, 2023

Tell us more about your company and your journey, what led you to this industry, and how did you first get started building your business?

  • Innovative, Dynamic Creative Professional in Events and Films on different genres of fictional shows in the Indian TV industry as a creative director, visualizer, and conceptualizer, specializing in special effects for Shootings, Events, Multimedia Shows, Designing & Programming and 3 years as Graphic Designer.
  • During my career, I have acquired and developed creative skills across media/entertainment services. My career has been built with some of the most respected and successful companies and production houses
  • Deftness in all aspects of creation & execution of multimedia shows in film shootings and events in India and abroad, including developing storyboards and scripts; with vast experience in conceptualizing and designing Graphics for Magazines, Brochure Advertisements, and Billboards.
  • Gained exposure in ensuring seamless production operations, monitoring editing & mastering, and managing creative personnel teams for various programs. Successfully executed over 25,000 shows in India and abroad for leading corporate clients.

If you could go back and do it over again from the beginning, what would you have done differently?

THOUGHTS AND CREATIONS is one of the largest special effects companies in India, based in Mumbai, in the fields of light, sound, Led, lasers, fireworks, and other special effects in films, television shows, and events.

Yes, to do it over again to start afresh, I will innovate lots of technical innovations in my projects because, in the past few years, technical inventions are emerging all over, that we never thought of…. which gives us the freedom to express our creative ideas at open space.

What has been the biggest challenge that you faced and how did you overcome that?

Every project is a challenge, whether it is small or big. The biggest challenge is understanding the client's mindset and satisfying him/her with the best possible output.

What do you think are the most important qualities of a successful entrepreneur?

The main qualities are;

  1. To value the time and space of everybody involved in the project
  2. Honesty 
  3. Respect for all
  4. Time-bound quality delivery 
  5. Meaningful execution
  6. Adding values

What are some of the most important factors for running a successful business?

  • Proper team management
  • Taking proper care of my team in all aspects
  • Understanding the client’s requirements
  • Money management
  • Time management

How do you feel the use of technology has helped the growth of your business?

A lot. Without technology, we can’t be number one in India and abroad too.Technology gave us the freedom to express our visions to excel higher every day.And especially in the age of AI, SKY IS THE LIMIT.

What are some helpful tips for first-time and aspiring entrepreneurs in the industry?

  1. Be honest in your capabilities, behavior, promise, and delivery.
  2. Respect clients and your workforce, because without them you are zero.
  3. Work hard to improve in your field every day with the aim to be the best in the world.
  4. Money and fame will follow automatically.